The number of loyalty memberships in the U.S. is 2.1 billion, exceeding 2 billion for first time, up from 1.8 billion in the 2009 report



Stat: The number of loyalty memberships in the U.S. is 2.1 billion, exceeding 2 billion for first time, up from 1.8 billion in the 2009 report

Stat Categories: Loyalty Program / Rewards Stats

Tags: loyalty program loyalty program,rewards loyalty program,rewards,miles loyalty program,rewards,miles,points

Years:

Stat Source: Colloquy

Publisher (site that mentioned this stat): Loyalty 360

Submitted By: Michael Raeford

Related Categories: None


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Stat Data / Info Details
Only 31% of Americans find loyalty program communications ?extremely relevant.? See Full Stat Info
Membership of loyalty schemes is more widespread among older people (46% of 18-29 year ... See Full Stat Info
The number of loyalty memberships in the U.S. is 2.1 billion, exceeding 2 billion for f... See Full Stat Info
While 57% of boardroom executives feel that customer retention will be more important i... See Full Stat Info
From 2006 to 2008, U/S. loyalty program memberships increased from 1.341 billion to 1.8... See Full Stat Info
The retail industry, although it makes up 40% of all loyalty program memberships, issue... See Full Stat Info
Sixty-four percent of persons from higher-income households who don't currently partici... See Full Stat Info
Participation in loyalty programs is up to 19% since 2007 (Colloquy) See Full Stat Info
More than 76 percent of all U.S. grocery retailers with 50 or more stores now offer a f... See Full Stat Info
Participation in loyalty programs - especially among younger adults - has risen 19% sin... See Full Stat Info
A typical company receives around 65% of its business from existing customers. See Full Stat Info
Non-loyalty members primarily shopped at brick-and-mortar locations, while only 22 perc... See Full Stat Info
46% of consumers said that they were not part of any loyalty scheme, while 47% said tha... See Full Stat Info
More than 46% of shoppers ages 18 to 25 said retail rewards were "more important" durin... See Full Stat Info
Poor customer service (44%) is the aspect most likely to put people off increasing thei... See Full Stat Info
Despite the increase in overall membership, the average number of programs in which hou... See Full Stat Info
The average household in the United States is signed up for 14 loyalty programs, rangin... See Full Stat Info
The Northeast (70 percent) and West (63 percent) have the highest concentration of stor... See Full Stat Info
The percentage of overall active memberships in the U.S. ? those memberships that demon... See Full Stat Info
30% of UK consumers say that ?rewards that are relevant to the individual? are a driver... See Full Stat Info
Reward program members who have redeemed for experiential rewards are 30% more likely t... See Full Stat Info
28% of customers reported that they are ?Extremely Likely? to increase their visits to ... See Full Stat Info
Women (62 percent) are significantly more likely to belong to a store or membership loy... See Full Stat Info
Only 36% of consumers received a reward or promotion that made them come back to the st... See Full Stat Info
57% of respondents have introduced new measures in the past 12 months to help build rel... See Full Stat Info
41% of females teens (aged 13 to 21) and young adults said that they are likely to enga... See Full Stat Info


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