The average household has signed up for 18.4 programs, compared with 14.1 programs in 2009



Stat: The average household has signed up for 18.4 programs, compared with 14.1 programs in 2009

Stat Categories: Loyalty Program / Rewards Stats

Tags: loyalty program loyalty program,rewards loyalty program,rewards,miles loyalty program,rewards,miles,points

Years:

Stat Source: Colloquy

Publisher (site that mentioned this stat): Loyalty 360

Submitted By: Michael Raeford

Related Categories: None


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Stat Data / Info Details
53 percent of U.S. grocery customers are enrolled in loyalty programs. See Full Stat Info
Members of loyalty programs tend to be more affluent, with incomes of $100,000 or higher See Full Stat Info
The average household in the United States is signed up for 14 loyalty programs, rangin... See Full Stat Info
Of the roughly $48 billion in reward points and miles issued annually, at least one-thi... See Full Stat Info
Consumer expectations regarding brand value went up 20 percent this year versus last. See Full Stat Info
Participation in rewards and loyalty programs rose by 19% across the board since 2007. ... See Full Stat Info
The majority of American consumers (62 percent) join retail loyalty programs so they ca... See Full Stat Info
73% of teen and young adult consumers (aged 13 to 21) shop at a fixed group of stores. ... See Full Stat Info
There has been a 19% growth in loyalty scheme participation since in 2007. (Colloquy) See Full Stat Info
79 percent of Australians felt more or equally loyal to brands in the presence of effec... See Full Stat Info
The total U.S. consumer membership in loyalty-marketing programs today is more than 1 b... See Full Stat Info
Membership of loyalty schemes is more widespread among older people (46% of 18-29 year ... See Full Stat Info
Women (62 percent) are significantly more likely to belong to a store or membership loy... See Full Stat Info
Reward program members are 70 percent more likely to be word-of-mouth champions (define... See Full Stat Info
Whether it was a reward they didn't want (27 percent) or a reward that was too small to... See Full Stat Info
A mere 27 percent of Americans have received a loyalty program reward or promotion that... See Full Stat Info
Poor customer service (44%) is the aspect most likely to put people off increasing thei... See Full Stat Info
60 percent of most marketing budgets are allocated toward devising and promoting loyalt... See Full Stat Info
32.3% of consumers said the recession has made their participation in retail rewards pr... See Full Stat Info
51% described themselves as being "fairly satisfied" with the programmes they are membe... See Full Stat Info
A first-time customer has a 30% chance of becoming a long-term profitable customer. If ... See Full Stat Info
Loyalty program penetration among U.S. debit card issuers is already at 20 percent and ... See Full Stat Info
Loyalty program members accounted for 48 percent of holiday shoppers in the 2006. See Full Stat Info
Trust is key to keeping customer loyalty because people are seeking out cheaper private... See Full Stat Info
44% of consumers have had a negative experience with a loyalty program. See Full Stat Info
Of an average total of 14.1 loyalty programs that each household has signed up for, onl... See Full Stat Info


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