Over three-quarters of the consumer population hold some form of loyalty or rewards card, while 25 percent of the shopping population belongs to two or three programs.



Stat: Over three-quarters of the consumer population hold some form of loyalty or rewards card, while 25 percent of the shopping population belongs to two or three programs.

Stat Categories: Loyalty Program / Rewards Stats

Tags: loyalty program loyalty program,rewards loyalty program,rewards,miles loyalty program,rewards,miles,points

Years:

Stat Source: The Wise Marketer

Publisher (site that mentioned this stat): LoyaltyLeaders.org

Submitted By: Michael Raeford

Related Categories: None


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Stat Data / Info Details
There has been a 19% growth in loyalty scheme participation since in 2007. (Colloquy) See Full Stat Info
Despite a jump from 1.3 billion to 1.8 million total loyalty program memberships in the... See Full Stat Info
73% of teen and young adult consumers (aged 13 to 21) shop at a fixed group of stores. ... See Full Stat Info
Nearly 90% of Americans participate in some type of rewards program, and most are enrol... See Full Stat Info
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Online travel agencies cost the U.S. hotel industry approximately US$2.5 billion during... See Full Stat Info
Seventy-three percent of customers who are enrolled in rewards programs say that they h... See Full Stat Info
Trust is key to keeping customer loyalty because people are seeking out cheaper private... See Full Stat Info
Reward program members are 70 percent more likely to be word-of-mouth champions (define... See Full Stat Info
The financial services sector is the biggest provider of rewards at $18 billion a year See Full Stat Info
Only 12 percent to 15 percent of customers are loyal to a single retailer, but they rep... See Full Stat Info
Good customer service (34%) was the single aspect most likely to encourage people to sp... See Full Stat Info
A mere 27 percent of Americans have received a loyalty program reward or promotion that... See Full Stat Info
Non-loyalty members primarily shopped at brick-and-mortar locations, while only 22 perc... See Full Stat Info
Over half (50.7 per cent) of US supermarkets now offer savings through frequent shopper... See Full Stat Info
46% of consumers said that they were not part of any loyalty scheme, while 47% said tha... See Full Stat Info
Eighty one percent of American loyalty program members are enrolled in a program that t... See Full Stat Info
British consumers feel that loyalty rewards are more valuable in a recession, with 95% ... See Full Stat Info
Americans accumulate approximately $48 billion in rewards points and miles annually. See Full Stat Info
The majority of American consumers (62 percent) join retail loyalty programs so they ca... See Full Stat Info
Customer spending is 46% higher with companies that offer reward card programs. See Full Stat Info
Women (62 percent) are significantly more likely to belong to a store or membership loy... See Full Stat Info
More than 76 percent of all U.S. grocery retailers with 50 or more stores now offer a f... See Full Stat Info
Poor customer service (44%) is the aspect most likely to put people off increasing thei... See Full Stat Info
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Travel industry loyalty rewards programs have seen a 31.2% decline in active participat... See Full Stat Info


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