Nearly 90% of Americans participate in some type of rewards program, and most are enrolled in more than one.



Stat: Nearly 90% of Americans participate in some type of rewards program, and most are enrolled in more than one.

Stat Categories: Loyalty Program / Rewards Stats

Tags: loyalty program loyalty program,rewards loyalty program,rewards,miles loyalty program,rewards,miles,points

Years:

Stat Source: BusinessWeek

Publisher (site that mentioned this stat): LoyaltyLeaders.org

Submitted By: Michael Raeford

Related Categories: None


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Stat Data / Info Details
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53 percent of U.S. grocery customers are enrolled in loyalty programs. See Full Stat Info
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Actively participating reward program members are more than three times more likely to ... See Full Stat Info
Seventy percent of persons from higher-income households ($125,000 +) are more loyal to... See Full Stat Info
Americans accumulate approximately $48 billion in rewards points and miles annually. See Full Stat Info
Membership of loyalty schemes is more widespread among older people (46% of 18-29 year ... See Full Stat Info
Good customer service (34%) was the single aspect most likely to encourage people to sp... See Full Stat Info
Consumer expectations regarding brand value went up 20 percent this year versus last. See Full Stat Info
Online travel agencies cost the U.S. hotel industry approximately US$2.5 billion during... See Full Stat Info
Participation in loyalty programs - especially among younger adults - has risen 19% sin... See Full Stat Info
While 57% of boardroom executives feel that customer retention will be more important i... See Full Stat Info
Over half (50.7 per cent) of US supermarkets now offer savings through frequent shopper... See Full Stat Info
Reward program members are 70% more likely to be WOM champions (defined as those who ar... See Full Stat Info
One-third of consumers find retail loyalty programs "more important" when battling toug... See Full Stat Info
85% of loyalty program members haven?t heard a single word since the day they signed up. See Full Stat Info
In Canada, led by the Air Miles loyalty coalition, more than 70 percent of all househol... See Full Stat Info
Reward redemption among the top nine airlines rose last year but only 8 percent of all ... See Full Stat Info
46% of consumers said that they were not part of any loyalty scheme, while 47% said tha... See Full Stat Info
Overall membership of 2.1 billion represents a 16% increase compared to the 2009 report... See Full Stat Info
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