The total U.S. consumer membership in loyalty-marketing programs today is more than 1 billion strong, with an average of more than four programs per adult.



Stat: The total U.S. consumer membership in loyalty-marketing programs today is more than 1 billion strong, with an average of more than four programs per adult.

Stat Categories: Loyalty Program / Rewards Stats

Tags: loyalty program loyalty program,rewards loyalty program,rewards,miles loyalty program,rewards,miles,points

Years:

Stat Source: BusinessWeek

Publisher (site that mentioned this stat): LoyaltyLeaders.org

Submitted By: Michael Raeford

Related Categories: None


Share on:

Related Stats / Figures


Stat Data / Info Details
Poor customer service (44%) is the aspect most likely to put people off increasing thei... See Full Stat Info
32.3% of consumers said the recession has made their participation in retail rewards pr... See Full Stat Info
Good customer service (34%) was the single aspect most likely to encourage people to sp... See Full Stat Info
Sixty-four percent of persons from higher-income households who don't currently partici... See Full Stat Info
While the average U.S. household has enrolled in more than 18 loyalty programs, they ar... See Full Stat Info
41% of females teens (aged 13 to 21) and young adults said that they are likely to enga... See Full Stat Info
British consumers feel that loyalty rewards are more valuable in a recession, with 95% ... See Full Stat Info
Whether it was a reward they didn't want (27 percent) or a reward that was too small to... See Full Stat Info
Travel industry loyalty rewards programs have seen a 31.2% decline in active participat... See Full Stat Info
Like a disappointing date, many loyalty programs leave consumers feeling underappreciat... See Full Stat Info
73% of teen and young adult consumers (aged 13 to 21) shop at a fixed group of stores. ... See Full Stat Info
Only 17% of U.S. respondents say that loyalty programs are ?very influential? in their ... See Full Stat Info
Membership of loyalty schemes is more popular in general among women than men (72% of w... See Full Stat Info
Even though 53% of retailers surveyed indicate that customers can join their loyalty pr... See Full Stat Info
57% of respondents have introduced new measures in the past 12 months to help build rel... See Full Stat Info
While 57% of boardroom executives feel that customer retention will be more important i... See Full Stat Info
Non-loyalty members primarily shopped at brick-and-mortar locations, while only 22 perc... See Full Stat Info
30% of UK consumers say that ?rewards that are relevant to the individual? are a driver... See Full Stat Info
81% of loyalty member don?t know the program benefits or how/when they will receive rew... See Full Stat Info
1 in 4 consumers have received a reward or promotion for something they would never buy. See Full Stat Info
90% of best-in-class retail enterprises indicate at least "some level of success to ver... See Full Stat Info
Loyalty program penetration among U.S. debit card issuers is already at 20 percent and ... See Full Stat Info
The total U.S. consumer membership in loyalty-marketing programs today is more than 1 b... See Full Stat Info
Nearly 90% of Americans participate in some type of rewards program, and most are enrol... See Full Stat Info
Only 1 in 4 consumers feels ?very loyal? to his or her providers across industries, and... See Full Stat Info
More than 46% of shoppers ages 18 to 25 said retail rewards were "more important" durin... See Full Stat Info


News / Press / Blogs Mentioning This Stat


There are no news articles listed.

Market Research Reports Mentioning / Related to this Stat / Figure


There are no reports listed.

Comment on this Stat


Edit | Back