% / percent of the total U.S. Internet audience viewed online video in December 2008.



Stat: 78.5 percent of the total U.S. Internet audience viewed online video.

Stat Categories: Online Video Sharing Stats

Tags: online videos online videos,viewers online videos,viewers,watch

Years: 2008

Stat Source: ComScore

Publisher (site that mentioned this stat): ComScore

Submitted By: Michael Raeford

Related Categories: None


Share on:

Related Stats / Figures


Stat Data / Info Details
The average online video duration was 2.8 minutes See Full Stat Info
By 2013, long-form video will represent almost 70% of online-video ad revenue, up from ... See Full Stat Info
2008 Ad Revenue Breakdown: User generated Videos (3.7%), Short-clip Videos (54.8%), Lo... See Full Stat Info
US Online Video Advertising Spending Growth 2008-2013: 55.9% (2008), 48.5% (2009), 53.... See Full Stat Info
US Online Advertising Spending Growth by Video, 2008-2013: 55.9% (2008), 48.5% (2009)... See Full Stat Info
2008 Stream Count Breakdown: User generated Videos (42.4%), Short-clip Videos (20.4%),... See Full Stat Info
78.5 percent of the total U.S. Internet audience viewed online video. See Full Stat Info
27% of online video viewers watch news at least once a week See Full Stat Info
76% of users tell a friend about a video they have seen See Full Stat Info
US Online Video Advertising Spending, 2007-2013: $324 million (2007), $505 million (20... See Full Stat Info
The number of U.S. consumers 18-plus who watched online videos in 2008 increased 35.5% ... See Full Stat Info
Video production costs vary widely, depending on length, quality, type of content and o... See Full Stat Info
The duration of the average online video viewed at Hulu was 10.1 minutes, higher than a... See Full Stat Info
Leading operators such as Vivo, Tim and Claro have around 30 million subscribers each a... See Full Stat Info
U.S. Internet users viewed a record 14.3 billion online videos in December 2008 See Full Stat Info
% of Americans using the Internet more than one hour per day: 26% (Jan-2003), 27% (Jan... See Full Stat Info
SlideShare draws 60 million visitors per month; but most importantly for b2b marketers,... See Full Stat Info
134 million people in the us went online to watch online videos in April See Full Stat Info
71% the total U.S. Internet audience viewed an online video See Full Stat Info
Online-video advertising will increase 44.9% to $850 million in 2009, a growth rate tha... See Full Stat Info
CPMs for professional long-form video are about $40 now and predicted to rise to $46 by... See Full Stat Info
46 million viewers watched 481 million videos on MySpace See Full Stat Info
44% online video viewers that have taken an action based on ads they have seen See Full Stat Info
18-34 year olds were the heaviest viewers watching 287 minutes each See Full Stat Info
26% watch funny videos at least once a week See Full Stat Info
98.9 million viewers watched 5.9 billion videos on YouTube.com (59.2 videos per viewer)... See Full Stat Info


News / Press / Blogs Mentioning This Stat


There are no news articles listed.

Market Research Reports Mentioning / Related to this Stat / Figure


There are no reports listed.

Comment on this Stat


Edit | Back