US Online Shoppers (2007-2012)



Stat: 133.1 million (2007), 138.5 million (2008), 143.7 million (2009), 148.7 million (2010), 153.5 millions (2011), 158.2 million (2012)

Stat Categories: Ecommerce Stats

Tags: shoppers shoppers,ecommerce shoppers,ecommerce,b2c shoppers,ecommerce,b2c,business to consumer shoppers,ecommerce,b2c,business to consumer,sales shoppers,ecommerce,b2c,business to consumer,sales,retail shoppers,ecommerce,b2c,business to consumer,sales,retail,spending

Years: 2007, 2008, 2009, 2010, 2011, 2012

Stat Source: eMarketer May 2008

Publisher (site that mentioned this stat): Internet Advertising Bureau (IAB)

Submitted By: Michael Raeford

Related Categories: None


Share on:

Related Stats / Figures


Stat Data / Info Details
79% of online UK retailers surveyed reported that the main benefit of consumer-generate... See Full Stat Info
The ability to refine site search results by customer rating led to 22% more sales per ... See Full Stat Info
11% greater likelihood to recommend the site to others. See Full Stat Info
Mobile user-generated content will generate $5.7 billion worldwide in 2012, up from $57... See Full Stat Info
8% greater likelihood to purchase from the retailer next time they're buying similar me... See Full Stat Info
2005 US Retail Ecommerce Revenue: $82.3 billion See Full Stat Info
Yahoo Answers had 25.3 million visits in February 2008 See Full Stat Info
Consumers trust friends above experts when it comes to product recommendations (65% tru... See Full Stat Info
Online shoppers who look at TripAdvisor reviews on the Hayes & Jarvis site book trips a... See Full Stat Info
The two leading reasons people contribute content to social shopping sites are the need... See Full Stat Info
71% of UK online shoppers seek out ratings and reviews. See Full Stat Info
Consumer recommendations are the most credible form of advertising among 78% of the stu... See Full Stat Info
A majority of Americans (53%) say they plan on shopping online because they don?t want ... See Full Stat Info
57.2% of U.S. toy purchasers are influenced by product reviews online. See Full Stat Info
In a study of 2,000 shoppers, 92% deemed customer reviews as "extremely" or "very" help... See Full Stat Info
Online Holiday E-commerce Sales in 2005 - 2006 (not counting travel revenues): 2005 ($... See Full Stat Info
In a study of online UK retailers, 59% reported that the consumer-generated activity le... See Full Stat Info
2006 US Retail Ecommerce Revenue: $102.1 billion See Full Stat Info
Adult Internet users surveyed chose recommendations from friends as the one type of pro... See Full Stat Info
42% of consumers said they prefer being able to find the answers they need online on th... See Full Stat Info
81% consider the availability of customer reviews to be "very important" (33%)"somewhat... See Full Stat Info
Of merchants who adopt customer reviews, 58% said improving customer experience was the... See Full Stat Info
The share of traffic to question-and-answer Web sites has more than doubled from 2007 t... See Full Stat Info
7% higher likelihood to purchase online See Full Stat Info
Two thirds of UK social networkers (66%) are more likely to buy a product as a result o... See Full Stat Info
74% agree-including 14% who strongly agree-that they choose companies and brands based ... See Full Stat Info


News / Press / Blogs Mentioning This Stat


There are no news articles listed.

Market Research Reports Mentioning / Related to this Stat / Figure


There are no reports listed.

Comment on this Stat


Edit | Back