Positive effects of user-generated content as stated by UK website owners.



Stat: 56% of UK website owners say that user-generated content lifts conversion levels; 77% say it increases traffic; and 42% say it increases the average spend on site.(eConsultancy survey of 360 website owners across all sectors, November 2008)

Stat Categories: Ecommerce Stats

Tags: UK UK,user reviews UK,user reviews,ratings UK,user reviews,ratings,user-generated content UK,user reviews,ratings,user-generated content,UGC UK,user reviews,ratings,user-generated content,UGC,recommendations

Years: 2008

Stat Source: eConsultancy survey of 360 website owners across all sectors, November 2008

Publisher (site that mentioned this stat): Bazaar Voice

Submitted By: Michael Raeford

Related Categories: None


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