% of online consumers that decided not to make a planned purchase because they couldn't readily find a piece of information about the product or service.



Stat: 41% decided not to make a planned purchase because they couldn't readily find a piece of information about the product or service. (JupiterResearch, September 2007)

Stat Categories: Ecommerce Stats

Tags: customer service customer service,online shoppers customer service,online shoppers,questions customer service,online shoppers,questions,assistance

Years: 2007

Stat Source: JupiterResearch, September 2007

Publisher (site that mentioned this stat): Bazaar Voice

Submitted By: Michael Raeford

Related Categories: None


Share on:

Related Stats / Figures


Stat Data / Info Details
US Online Shoppers (2007-2012): 133.1 million (2007), 138.5 million (2008), 143.7 mill... See Full Stat Info
The two leading reasons people contribute content to social shopping sites are the need... See Full Stat Info
Average Annual Amount US Online Buyers Spend Online (2007-2012): $1,153 (2007), $1,243... See Full Stat Info
59% of their users considered customer reviews to be more valuable than expert reviews. See Full Stat Info
7% higher likelihood to purchase online See Full Stat Info
76% of US retailers said user-generated content would have a greater impact on their ma... See Full Stat Info
Two thirds of UK social networkers (66%) are more likely to buy a product as a result o... See Full Stat Info
83% of online shoppers would make purchases if sites offered increased interactive elem... See Full Stat Info
97% of those surveyed who said they made a purchase based on an online review said they... See Full Stat Info
Consumer recommendations are the most credible form of advertising among 78% of the stu... See Full Stat Info
As of October 2008, almost half of US online adults read ratings and reviews at least o... See Full Stat Info
Reviews drive 21% higher purchase satisfaction and 18% higher loyalty. See Full Stat Info
68% of online marketers believe "media is in big trouble and will lose dollars to user-... See Full Stat Info
US Retail E-Commerce Holiday Season % change 2003-2008: 24.6% (2004), 23.0 % (2005), 2... See Full Stat Info
42% of consumers said they prefer being able to find the answers they need online on th... See Full Stat Info
8% greater likelihood to purchase from the retailer next time they're buying similar me... See Full Stat Info
70% of online consumers said they use the Internet to research everyday grocery products. See Full Stat Info
Review users noted that reviews generated by fellow consumers had a greater influence t... See Full Stat Info
63% of consumers indicate they are more likely to purchase from a site if it has produc... See Full Stat Info
The share of traffic to question-and-answer Web sites has more than doubled from 2007 t... See Full Stat Info
Online Holiday E-commerce Sales in 2005 - 2006 (not counting travel revenues): 2005 ($... See Full Stat Info
US Holiday Season Retail Sales Growth 1998-2008: 5.8% (1998), 8.1% (1999), 2.3% (2000... See Full Stat Info
72% of consumers who are planning to research products online prior to purchasing (vs. ... See Full Stat Info
Almost two-thirds (62%) of consumers read consumer-written product reviews on the Inter... See Full Stat Info
86.9% of respondents said they would trust a friend's recommendation over a review by a... See Full Stat Info
Heaviest online shopping day of 2005: $556 million on December 12 See Full Stat Info


News / Press / Blogs Mentioning This Stat


There are no news articles listed.

Market Research Reports Mentioning / Related to this Stat / Figure


There are no reports listed.

Comment on this Stat


Edit | Back