Sales impact of giving shoppers the ability to sort products within a category and by customer ratings



Stat: Giving shoppers the ability to sort products within a category by customer rating led to a sales increase of 41% per unique visitor. (PETCO, June 2007)

Stat Categories: Ecommerce Stats

Tags: conversion rate conversion rate,recommendations conversion rate,recommendations,user reviews conversion rate,recommendations,user reviews,ratings conversion rate,recommendations,user reviews,ratings,product research

Years: 2007

Stat Source: PETCO, June 2007

Publisher (site that mentioned this stat): Bazaar Voice

Submitted By: Michael Raeford

Related Categories: None


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