% of Internet users that reported using online reviews prior to paying for a service delivered offline.



Stat: Nearly one out of every four Internet users (24%) reported using online reviews prior to paying for a service delivered offline. (comScore/The Kelsey Group, October 2007)

Stat Categories: Ecommerce Stats

Tags: recommendations recommendations,user reviews recommendations,user reviews,ratings recommendations,user reviews,ratings,product research

Years: 2007

Stat Source: comScore/The Kelsey Group, October 2007

Publisher (site that mentioned this stat): Bazaar Voice

Submitted By: Michael Raeford

Related Categories: None


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