% return rates decreased with use of reviews vs. those without reviews



Stat: Products with reviews have a 17% lower return rate than those without reviews. (Bazaarvoice PETCO Case Study, 2007)

Stat Categories: Ecommerce Stats

Tags: return rate return rate,recommendations return rate,recommendations,user reviews return rate,recommendations,user reviews,ratings return rate,recommendations,user reviews,ratings,product research

Years: 2007

Stat Source: Bazaarvoice PETCO Case Study, 2007

Publisher (site that mentioned this stat): Bazaar Voice

Submitted By: Michael Raeford

Related Categories: None


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